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How to Get the Most Out of Your IT Budget

How to Get the Most Out of Your IT Budget

Do you have concerns about your IT budget? IT professionals are seeing varied results in their yearly budget estimations says Spiceworks’ 2019 State of IT Report. While 58 percent of businesses plan to add more funds to their IT budget than last year, 27 percent plan...
Why Your Brand Needs to Identify a Brand Character

Why Your Brand Needs to Identify a Brand Character

Brand character is vital to a relationship between a company and a customer, just like it is in any solid personal relationship. A brand’s identity absolutely takes on human characteristics when it comes to how people see and engage with a company. There is no doubt...